Social Media Daily Checklist
The more consistent and habit based you are in your social media, the better the results. Your clients want to know that you are a functioning business so follow these steps below to avoid looking like you’re ignoring key areas of your company's online reach!
All of these ideas are tasks that a social media manager can do for your company. I wrote a post about what a social media manager is << at that link.
>> Facebook For Business <<
- as your business page 'like' two other business pages of other wedding pros you have recently worked with
- as your business page, comment on two other status updates or posts. Don’t spam them with your own links. Be genuine and engaging.
- post an image or blog post and tag in participating vendors
- instead of posting a link, post multiple images and include the link in the description of each image. Facebook appears to distribute this type of post to a wider audience
- schedule a Facebook post for a time you know you won’t be actively posting to Facebook
>> Twitter <<
- retweet one useful or inspiring post on your Twitter feed that is not from your own site or blog
- follow two people who inspire you
- reply to tweets and participate in a conversation
- search your business name and retweet or respond to tweets that may not have included your @twitter handle properly
- twitter a link to an older blog post or feature and @ in a participating vendor
>> Pinterest <<
- search your name on Pinterest, and repin any of your work
- thank Pinners who have written nice comments on your Pins
- Pin three images of your work and tag in contributing vendors
- check to see if your work is being pinned by going to this url: www.pinterest.com/source/yourwebsite.com
>> Instagram <<
- post one 'behind the scenes' image of something you are working on - remember you can take a few images at a wedding or during setup to post later
- comment on two images in your newsfeed
- use hashtags - but don't use too many ;)
- search hashtags that match your brand/message and go through and comment and 'like' on some of the images you find appealing
This checklist doesn't have to be done EVERY day ... but it's a great starting point and a good page to bookmark and return to when you find time on your hands to apply to your social media pages :)
XO~ Heather